Why You Need to Protect Your Company’s Digital Assets

Digital Assets

Nowadays, cyber security is an essential part of any business’s success, as the amount of data stored on our digital platforms has grown exponentially. With the ever-evolving cyber threats, businesses need to be proactive.

If you want to stay several steps ahead of these threats and protect your data from malicious attacks, you need to invest in cyber security.

You have a variety of threats to consider, including data breaches, phishing scams, identity theft, and ransomware attacks. 

If you do not take the steps needed to protect your digital assets, you’ll increase your risk of losing customer info, financial information, and related data. 

What is cyber security?

Cyber security refers to the protection of data and information systems from a variety of cyber risks. If you don’t protect yourself from these types of attacks, you stand to lose customer confidence and businesses. Therefore, you have to make a risk assessment and cyber security an ongoing practice.

When you take this stance, you’re better equipped to safeguard your company’s valuable resources. A cyber threat, whether intentional or unintentional, is not something you can overlook. You need to assess your network for viruses, malware, and encryption.

More about cyber threats

Cyber threats come in all forms but mainly are made up of data breaches, including identity theft and phishing scams. Knowing about these types of fraud is imperative to stay operational.

Data breaches 

Data breaches occur when an organization’s networks or systems have been hacked and customer information has been stolen. Data breaches can lead to serious consequences, such as reputational damage and financial loss. 

Identity theft

Data breaches often lead to identity theft, where the stolen information is used for fraudulent purposes. Therefore, a thief may use the information to access an individual’s bank account and financial details. If someone can hack in and take credit card information or social security numbers, it can be expensive. Some businesses can even shut down overnight.

Moreover, cybercriminals often like to target smaller businesses, and therefore identity theft is a big business among cybercriminals. Not only do they take customer data, but they also use the data of smaller businesses to commit a variety of violations. 

Cybersecurity insurance professionals divide small business identity theft into four classifications.

1. Financial fraud

This type of identity theft entails getting new lines of credit, credit cards, or loans in a company’s name and filing uniform commercial codes or UCC finance statements that are fraudulent.

2. Tax fraud

Some fraudsters file fraudulent tax returns to obtain refunds going to businesses.

3. Website defacement

This practice involves the manipulation of a company website – redirecting its traffic to another website to steal customer information.

4. Trademark ransoming

This act concerns registering the name or logo of a business as an official trademark, and then demanding a ransom for the release.

Covering Yourself Against a Breach

To make sure you’re covered against a breach, you should conduct a risk assessment and implement measures such as encryption and two-factor authentication.

Phishing scams

Phishing scams involve sending fraudulent emails that look legitimate but tricking people into giving login credentials and financial details.

Software vulnerabilities

When taking a risk assessment, you also need to check for flaws in your software – flaws that hackers can use and exploit. 

Potential consequences

Needless to say, protecting your company’s data is essential to your success. Data breaches and similar violations lead to drops in revenue and a loss of customers. After all, who wants to do business with a company where they feel their security is compromised?

You’ll be held accountable for your inability to protect data and can also be subject to hefty fines and reputational damage. If you want to remain competitive and relevant in the digital age, you cannot ignore your online security needs.

In this era of digital transformation, it’s important to safeguard your company’s information as well as your customers’ details. What you’ll lose is your customers’ trust if you don’t do this. And, it’s far more expensive to clean up a data disaster than it is to prevent one. Paying for credit monitoring is therefore essential to continued success.

Prioritizing your cyber security: what you need to do

To get down to the nitty-gritty, you’ll need to take the following steps:

  • Conduct the necessary risk assessments. Find out the major threats.
  • Implement cyber security measures such as installing antivirus software, employing firewalls, and encrypting sensitive data.
  • Train employees in cybersecurity best practices. Your employees are your first line of defence when it comes to protecting data. Therefore, they need to know what to look out for and what to do if they suspect or experience a data breach.
  • Comply with data regulations. Keep on top of new data protection regulations and comply with the mandates.
  • Stay on top of cyber security trends. Learn and keep informed about the latest in cyber security protection. Doing so will help you keep current about your cyber protection requirements.

Cyber security solutions

So, what are the best cybersecurity solutions? A feasible way to protect your business against cyber attacks is to buy insurance or look into endpoint protection.

Cyber insurance

The best way to protect against the financial consequences of a cyber attack is with cyber insurance. Cyber insurance is an essential part of any business’s cyber security strategy, as it provides coverage against financial losses resulting from cyber-attacks. 

Although the costs of cyber attacks are expected to rise, cyber insurance premiums are expected to remain stable. 

Your cyber insurance should cover you against data breaches involving personal details and business identity theft, third-party attacks, breaches in your network, and both international and national attacks.

Endpoint protection 

Endpoint protection is a security solution that protects against malware and other malicious software attempts. A variety of endpoint protection safeguards are available, including antivirus software, anti-spam software, and anti-malware applications.

Cyber security training

There are a variety of online courses that you can take to help you better understand cyber security and improve your organization’s ability to protect its data and information. These courses may cover hacking, securing passwords, and malware. You can take in-person training as well. 


You are in control of your destiny as a business. One of the best ways to do so is by taking charge of your online security. Making it a priority will give you the leverage you need to improve your operations and stay ahead competitively.

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